Research & Analysis
Based on the brief, we decode the brand and the targeted customer and conduct an in-depth market analysis to understand the context for the design.
- We dive deep into the brand’s identity — its history, values, and positioning — and gather insights into the target audience’s needs, preferences, and behaviours. This includes evaluating consumer behaviour, competition and trends that impact both retail environments and workspace design.
- By also analysing the broader design landscape, including industry trends and competitor strategies, we gain a well-rounded understanding that informs every aspect of our approach — whether it’s for a flagship retail store or a future-ready office space.
Design Strategy
Based on our research and analysis, we identify opportunities for design interventions and experience touchpoints to create a consistent customer journey, a seamless experience & Tailor-made design solutions.
- We focus on delivering intuitive, immersive, and purposeful interior architecture solutions that enhance engagement, reflects brand personality and brand loyalty.
Construction Drawings
The experience touchpoints are then translated into detailed designs and construction drawings to ensure seamless execution.
- This includes producing comprehensive technical documentation and specifications that guide the physical realization of the design vision — whether for retail interiors, experience centres, workspace interiors, or mixed-use commercial environments.
- By bridging concept with execution, we ensure that the final build matches the intended experience, with an eye on quality, cost, consistency, and timelines.
Project Management & Design Build Service
To ensure the project is executed to deliver the design vision, we provide Project Management Consultancy (PMC) & Design & Build services as well. We can carry all our designs through to execution.
- This ensures that from the initial concept to final handover, our team maintains control over timelines, costs, and quality. Whether it’s a retail landscape, customer experience centres or an agile office space, we bring the same level of attention to detail and consistency throughout the project lifecycle.
- Our workspace & experience design and retail architecture services are supported by robust project management and build support, allowing us to deliver spaces that are sustainable, scalable, and aligned with evolving organizational needs.